There’s hype — and then there’s Caitlin Clark… and at Hard Rock Bet the buzz isn’t just real, it’s measurable. Since her debut, Clark hasn’t just energized the WNBA fan base; she’s reshaped how people bet on the league. With the national TV spotlight, surging ticket sales, and media frenzy surrounding her every move, Clark’s impact reaches far beyond the court – and deep into sportsbooks across the country.
To understand just how influential she’s been, we analyzed betting data across every WNBA game through the first week of July. The numbers don’t just confirm the hype, they exceed it. From massive spikes in handle and bet volume to unprecedented prop activity and futures market domination.
With the WNBA All-Star Game fast approaching, what better time to dive into the data?
Darren Yamashita-Imagn Images
WNBA betting booms with Caitlin Clark
League-wide WNBA betting interest has been solid throughout the 2025 season so far on Hard Rock Bet, however, when Caitlin Clark takes the court… watch out. Both the betting volume and total handle on each game with Caitlin Clark in uniform garners significantly more action.
When Caitlin Clark plays in 2025, there is a 40% increase in overall betting handle from the league average.
What about the volume of bets?
The average Fever game with Caitlin Clark in the lineup draws 28.6% more bets than the average WNBA game without her.
While this may seem impressive in its own right, it’s only the tip of the iceberg as we look deeper into the impact that Caitlin Clark has on WNBA betting markets.
Propping up the market
Player props are one of the most popular ways to bet on sports… both in isolation and as a part of parlays and SGPs. Pick a player, pick a stat, and stake your wager on them going over or under. The most popular WNBA player props include point totals, assists, rebounds, and three pointers.
When Caitlin Clark is active, a whopping 18.4% of all bets on the entire game are on her player props.
This includes popular bets like spread wagers, moneylines, and over/unders that often top the charts.
Transcending league and sport
If you’re wondering how that 18.4% figure stacks up, we pulled a ten-game sample of data for some of the biggest names across the most popular sports… and the result? It stacks up quite well.
Patrick Mahomes has obliterated records during his seven-year stint as the starting quarterback for the Kansas City Chiefs. He’s a 3x Super Bowl champ, 3x Super Bowl MVP, 2x NFL MVP, and is widely regarded as the best signal caller in the game today. However, when he took to the gridiron during the final ten games of the 2024 season only 8.4% of bets on those games were Mahomes props.
Aaron Judge, who leads Major League Baseball with a .355 batting average, is second in home runs (35) and RBIs (81), and is the face of the biggest team in baseball… yet only an average of 11.2% of the bets on Yankee games in the ten games leading up to the All-Star break were Judge-centric.
LeBron James may be the greatest basketball player of all time (we’ll save that debate for another time), and is one of the most visible athletes in the world. However, just 12.7% of the overall bets on his final ten games of the 2024 NBA regular season were LeBron props.
We’ll add one more: the freshly crowned NBA Champion, Finals MVP, and League MVP, Oklahoma City’s Shai Gilgeous-Alexander, his props accounted for an average of 14.5% of the total bets on Thunder games during our ten game sample to close the regular season.
These totals are dwarfed by Clark’s 18.4% figure.
When bettors wager on a Fever game, they’re looking to bet on Caitlin Clark. Oh, and they’re not looking to bet the under, either… a sensational 88% of Caitlin Clark props are on the over.
Clark vs the Field: WNBA futures analysis
Sports betting futures are a great way to enjoy a season-long sweat and awards markets specifically like the WNBA MVP and Scoring Title are some of the most popular selections. It should come as no surprise that Indiana’s #22 features prominently in both discussions.
Presumptive MVP?
Heading into WNBA All-Star weekend Minnesota Lynx star Napheesa Collier is a significant favorite (-550) to claim her first WNBA MVP award. The dominant forward is averaging 23.2 points per game, 7.6 rebounds, 3.3 assists, 1.8 steals and 1.6 blocks per game. She’s been quite literally filling up the stat sheet each and every night as the Lynx continue to fill out the Win column. But what if I told you that only 7.1% of the WNBA MVP tickets on Hard Rock Bet backed her to claim the award?
The Las Vegas Aces A’Ja Wilson won her record-tying third WNBA MVP in 2024, becoming only the second player in league history to win it unanimously. However, only 9.9% of our WNBA MVP bets are on the future Hall-of-Famer to secure a fourth award.
Well, both figures are true… and it’s because of the overwhelming support for Caitlin Clark.
Thus far in 2025, 53.4% of all WNBA MVP bets have been placed on Caitlin Clark to win the WNBA MVP award, which includes an impressive 64.1% of the total handle on the market.
WNBA Scoring Title
The WNBA Scoring Title is awarded to the player with the highest points per game average over the course of a season. A’ja Wilson took the honors in 2024 with a sensational 26.9 points per game – the most in league history. However, only 6.4% of bets on this pre-season market backed her to repeat.
So who did Hard Rock Bet players throw their support behind to light up the score board? You guessed it: Caitin Clark.
55.6% of bets on the WNBA Scoring Title market were placed on Caitlin Clark, and 74.7% of the total handle is riding on the Fever star to win the award.
Now, we’re entering dicey territory here for bettors as a player must play at least 70% of their team’s games to be eligible for the award. With a 44 game schedule and having already missed ten games, Caitlin Clark can only miss three more games for the rest of the season to be eligible.
To add to the trouble there, Clark’s 16.5 PPG in 2025 ranks her fifteenth in the league, and second on her own team behind Kelsey Mitchell (19.1 ppg).
Indiana Fever: America’s New Team?
NFL Films editor Bob Ryan coined the term “America’s Team” to describe the NFL’s Dallas Cowboys in 1978 after the team made three Super Bowl appearances in four years. The team had star power, national TV exposure, and sustained success that turned players like Roger Staubach and Tony Dorsett into household names, and made the Cowboy’s iconic Star logo one of the most recognizable symbols in professional sports.
Fast forward 48 years and a new contender for the title is emerging for America’s New Team: the WNBA’s Indiana Fever… at least, as far as bettors are concerned.
The team definitely has the requisite star power with Caitlin Clark, Kelsey Mitchell, Aliyah Boston, Natasha Howard, and Sophie Cunningham. The team has TV exposure in spades, with the Fever featuring in a record-setting number of nationally televised games in 2025. So what’s left? Sustained success… and well, if there’s any doubt about it coming… it’s not from the betting public.
Fever dominate WNBA futures
On the cusp of the WNBA All-Star game the Fever hold a 12-11 record and are the fourth-favorite to win the WNBA title at +600.
However, as of Monday, July 14th, 73.3% of the handle, and 45.2% of all WNBA futures placed on Hard Rock Bet for the 2025 WNBA title are on the Indiana Fever.
In a league that’s overflowing with talent and quality teams, nearly 75% of the money and more than 45% of bets officially have, forgive the pun, the Fever.
The owners of the best record in the WNBA at 20-4, the Minnesota Lynx, have just 8.7% of the total bets and 6.4% of the total handle.
The New York Liberty, defending WNBA champion and current pace-setter in the East at 15-6? 6.7% of the bets and 5.3% of the handle.
The Phoenix Mercury, currently priced slightly ahead of the Fever at +550 after starting the season 14-6? 5.1% of the bets, and just 3.4% of the overall handle on the market.
Fever draw betting interest even without Clark
It’s abundantly clear that Caitlin Clark has it… so when we started to look at betting data surrounding the ten games she missed so far this season we were expecting to see a measurable difference… and we did, just not nearly as much as we thought.
We established earlier that when Caitlin Clark plays, handle goes up by 40% and the total number of bets is up 28.6%. Well, even when she doesn’t play Fever games are still a target for sports bettors.
Even without Caitlin Clark the average handle for Indiana Fever games is 32% above the league average and the total number of bets also gets a 17.4% bump.
The market mover
The numbers speak for themselves: more action, more interest, more of the Fever. And while MVP races, scoring titles, and the championship crown are still up for grabs, one thing is certain: bettors have found their favorite. Caitlin Clark isn’t just part of the WNBA betting story in 2025, she’s leading it in a way that few athletes can.
You can question whether the Caitlin Clark Effect is real… but the data doesn’t lie: Hard Rock Bet players are in.
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